Howard’s deep understanding of the nonprofit sector as a whole, as well as with individual organization’s needs, have provided great value to all types of organizations. He has a knack for understanding clients’ needs, analyzing complex brand and marketing challenges, and using market research and behavioral science to solve problems and create impact.
Consolidated 8 fundraising brands for a relief charity to 4, saving fundraising costs without losing donors.
Branded the merger of three camps that led to a 30% increase in camper recruitment in the first year.
Shepherded a 185-year-old organization through a name change that was successfully received by all.
Reframed atheist movement as “speaking up for reason,” broadening its appeal and garnering positive press.
Branding and marketing that propelled a general contracting firm from 0 to $20 million in revenue in 15 years.
Marketing and national advertising campaign that helped a home furnishings retailer grow from 4 stores to 7.
Reinvigorated brand and launched an ad campaign for a kitchen and bath fixtures showroom that reversed multi-year sales decline, increasing sales 30% within 6 months.
Created all branding and marketing for a start-up that attracted $1.5 million in funding and attracted corporate sponsors including GE Financial, DLJ Direct, and others.
Promoted multiple Entertainment Technology World Conferences in major U.S. markets over 4 years, consistently exceeding attendance goals.
Executed a campaign in which 100+ people hosted events to raise money for a breast cancer organization.
Created a campaign that generated awareness of youth mental health issues and increased clinic visits.
Created a successful marketing campaign for ConEdison’s small business program, touting business savings from energy efficiency. Subsequently hired by Orange & Rockland Utility to promote their small business program.
Branding and marketing for a line of cookware from a midwestern manufacturer led to entry into New York City market.
raised in six months from capital campaign kit we wrote and designed.
raised in 2 months from a fundraising brochure we created for a social service agency.
raised (half the total needed) within 2 weeks of having the new fundraising brochure we created.
fundraising improvement after the launch of a new brand and website for a nonprofit.
increase in online giving from the previous year after launch of website for literacy organization
increase in average donation raised in a Readathon as a result of our marketing materials.